The History of UI Design
For this project, I was tasked with redesigning an existing website focused on the history of UI design. The redesign was to be inspired by a user persona of my choice, with both mobile and desktop views specifically tailored to meet the needs and preferences of that persona.
My user persona, Lily James is a creative and curious 6-year-old from Boston who dreams of becoming an art teacher. She loves animals, science, drawing, and spending time with her parents. Highly independent and organized, Lily shows OCD-like tendencies finding comfort in routine and keeping her belongings in a specific order. Though sensitive, she often hides her emotions to maintain a sense of control. She enjoys supportive friendships but prefers solving problems on her own. Lily values kindness and thrives in environments that balance independence with emotional support.
TOOLS: Adobe Illustrator, Figma


MOBILE VIEW
DESKTOP VIEW
To effectively cater to the needs of my chosen persona, I made intentional design choices that emphasized cleanliness, simplicity, structure, and visual rhythm. At the same time, I incorporated a fun, youthful tone through color and the use of simplified and concise text.

ICON 1

ICON 2

ICON 3

ICON 4

ICON 5

ICON 6

ICON 7

ICON 8

ICON 9

ICON 10

ICON 11

ICON 12

ICON 13

ICON 14

ICON 15

ICON 16

ICON 17

ICON 18

ICON 19

ICON 20

ICON 21

ICON 22

ICON 23